Choose how creators earn

Rewards are rules on a program. A program can combine several, so a creator might earn a fee for each approved post and a share of the revenue their link drives. Add them in the program’s Rewards tab.

Reward types

Type	A creator earns
Revenue share	A percentage of what their referred customers pay, for a set number of months. Choose whether it applies to all paid invoices or subscriptions only.
Per sale	A fixed amount per sale, optionally only for a customer’s first purchase.
Per event	A fixed amount for an event in your product, such as a signup, usually once per customer.
Per content	A fixed fee for each post, optionally only once your team has approved it.
View milestone	A fixed amount when a post reaches a number of views (or another metric) within a time window.
Per view step	An amount for every step of views, such as every 1,000, up to a cap.
Tiered views	Increasing amounts as a post passes each tier you set.
Completion bonus	A one-time amount for a milestone, such as a creator’s first published post.
Product perk	A benefit in your product, such as credits, when a trigger happens, for example finishing a learning path.

Bounties, milestones and product perks are advanced rewards, available on the Scale and Enterprise plans. See Plans and billing.

Bounties

Bounties are one-off challenges with a fixed reward, such as “Publish three posts this month” or “Drive 10 paying customers”. Create them in the program’s Bounties tab. You can schedule, pause or archive a bounty, and Rally pays it when a creator completes it.

Limit a rule to some content

Open Applies to on a rule to limit it to certain formats or platforms, for example a view milestone for short-form video only.

Change a rule

Rules are versioned. Choose New version from a rule’s menu to change its amounts or conditions. Earnings already recorded keep the version they were earned under. You can also pause or archive a rule.

When earnings become available

Every earning starts as pending and becomes available after the program’s hold period. See Schedules, holds and refunds.

Help Center

Running a program

Paying creators

For creators

Workspace and billing

Choose how creators earn

Reward types

Bounties

Limit a rule to some content

Change a rule

When earnings become available

​Reward types

​Bounties

​Limit a rule to some content

​Change a rule

​When earnings become available

Reward types

Bounties

Limit a rule to some content

Change a rule

When earnings become available